A team focused on making media smarter

SignalTap is built on transparency, intelligence, and performance. We deliver clarity in a complex world.

Our Story

Programmatic expanded rapidly, but clarity lagged behind. Too many intermediaries, too much opaque supply and not enough focus on what impressions actually mean.SignalTap was built to restore that clarity by combining contextual intelligence with supply-path transparency.

Leadership Team

Michael Burns
Co-Founder & CEO
Kyle Kuchera
Co-Founder & President
Noah Held
Co-Founder & VP Operations
Matthew Barrett
CTO

What We Believe

We believe media should be:
Built on clear signal
Supported by clean supply
Measured transparently
Explained simply
And executed by partners you trust

Why SignalTap

The industry doesn’t need more complexity, it needs clarity. SignalTap brings smarter signals, verified supply, and human oversight so campaigns run cleaner and perform better every time.