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Smarter media starts with real signals

AI-powered curation that places impressions in the right environments for cleaner delivery and stronger performance.

See how SignalTap works

What SignalTap Is

SignalTap is the missing intelligence layer in programmatic, reading meaning, tone, and intent instead of relying on unstable identifiers or broad segments.

Intent-Aware Targeting

Context that understands intent, not just keywords

Verified Supply Paths

Clean, authenticated delivery paths you can trust

Unified Premium Activation

One strategy across all premium environments

Supported by top SSPs

How It Works

SignalTap analyzes content by sentence, applies quality and commercial signals, and removes low value supply.

Core functions include

Reading topic, tone, sentiment and funnel stage in the environment.

Scoring quality to flag thin content, recycled pages & MFA or IVT risk.

Identifying commercial intent and elevating higher-value pages.

Verifying publisher truth, reseller records and authorized sellers

Confirming rendering signals like device, player and engagement strength

Routing buyers through trusted supply paths across major SSPs.

Buyers activate through major DSPs as they do today, supported by cleaner signals.

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PredictivePMP™ Overview

PredictivePMP deals combine meaning, intent, quality and verified supply into dynamic private marketplaces. These deals refresh as environments and inventory shift, giving buyers steady performance without open exchange volatility.

What buyers get

Multi publisher access through verified inventory

Dynamic updates as new high quality supply appears.

Embedded quality, sentiment and funnel signals that match objectives.

Cleaner economics through fewer intermediary paths.

Deals based on true content meaning.

Activated through leading DSPs

Fixing Programmatic’s Signal Gap

Programmatic has outpaced its underlying signals. Identityis unstable, supply paths are crowded and many impressions lack the quality indicators that support strong performance. This creates inconsistent outcomes, rising CPMs and limited transparency for teams responsible for hitting aggressive goals.

Contextual Clarity at Impression Level

Identity decay that weakens targeting

MFA supply eroding overall spend efficiency

Fragmented paths inflating hidden fees

Limited visibility into overall funnel quality

Segments ignoring environment and intent

Post-bid metrics hiding supply issues add

SignalTap restores clarity by grounding activation in meaning, intent, and supply integrity.

Semantic Intelligence Overview

SignalTap evaluates full environments rather than single keywords. We look at topic depth, structure, tone, sentiment and commercial signals that reveal how users are engaging. This creates stronger alignment between creative and context and produces steadier outcomes across the funnel.

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Trusted by forward thinking agencies

Clean Supply & Verification

Context is only valuable when the supply path is clean. SignalTap checks every step from publisher or app bundle through the rendering environment to confirm authenticity and quality.We examine reputation, category relevance, historical behavior and technical render factors that influence real attention.